Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/FITC_speakerbanner.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/FITC_speakerbanner.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Shameless Plug – Speaking at FTIC Unconference on User Experience

Very pretty proud about this.  My session is on User-Centered design at an agency.  Sharing what I’ve learned over the years on embedding UX as a core discipline in the planning and production process.

Published on Sep 18, 2009 at 8:49 am.
Filled under: Shameless Plug,UXP | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/Picture-10.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/Picture-10.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Shameless Plug – Peapod Launches

Part of Adobe Community Out Reach program, Adobe Peapods is the end result of a collaboration between Adobe, Goodby, the Black Eye Peas and Blitz.

Visit the site and create your own flower.  You can import pictures from Facebook or use what we’ve provided.

Published on Sep 17, 2009 at 6:56 pm.
Filled under: Digital,Facebook,Interactive,Marketing,Shameless Plug,Smart | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/Picture-9.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/09/Picture-9.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Halo 3 ODST Trailer = Movie Industries Waterloo

A Game trailer which acts and looks like a real movie trailer is nothing new. Heck we’ve been subjected to sub-par game-inspired movies for a while now. But with the advent of better storytelling and the judicious use of CGI (which has greatly improved), games themselves are fast catching up to their feature cousins.

The Halo 3 ODST trailer should dispel any myth that games today are not as powerful an emotional construct as any movie being made.

Published on Sep 16, 2009 at 3:18 pm.
Filled under: Gaming,Innovative,So This Is The Future | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/07/linkedincrowbuilding.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/07/linkedincrowbuilding.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Social Media + Government | Crowd Building – Part Deux

Whether government 2.0 or just plain being smart within the context of social media here is a great add from the Obama administration again on Healthcare debate on linkedin. It’s brilliant on many levels. First by creating a specific message that will resonate with business owners ( an important audience in the ongoing debate), and placing it on a niche social media site where the audience in question indexes really high.

If you’re looking at creating a best-of-breed social media strategy whose goal is to create momentum around a platform, look no further than what the Obama administration continues to do.

Published on Jul 27, 2009 at 10:18 pm.
Filled under: Digital,Goverment 2.0,Smart,So This Is The Future,Social Media | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/07/Picture-9.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/07/Picture-9.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Social Media + Government | Crowd Building

Did you think I would let this blog go uncared for more than a few months.  A recent project for a large software company in Seattle had me thinking about social media and government.  This is why the Obama’s administration latest “widget” (I use the term loosely” is an excellent example of what I (and others I am sure) call Crowd Building using Twitter.  That is the idea of building a vocal and pronounced social majority when it comes to a specific issue and/or cause.

Published on Jul 27, 2009 at 9:58 pm.
Filled under: Goverment 2.0,Innovative,Smart,So This Is The Future,Social Media | No Comments |
Cool Find : What if Wikipedia was printed?

What if someone decided to publish Wikipedia’s featured articles on dead trees? What would that collection look like? Well such is the question graphic artist Rob Matthews decided to answer in his portfolio.

The result is indicative of the value that digital has brought to the knowledge domain. I believe that was Rob’s very point.

Published on Jun 09, 2009 at 10:37 am.
Filled under: Cool Find,Found,Smart | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/06/picture-12.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/06/picture-12.png) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Advertising Artifact – Showtime’s Media Play on the Kindle

Just when you thought smart advertising had become an oxymoron Showtime and their media agency OMD sign a deal with advertising deal with Amazon, giving them banners on amazon.com and wait for this, the ability to offer up a free book download on the Kindle.

Read the full post

Published on Jun 02, 2009 at 5:39 am.
Filled under: Advertising,Advertising Artifact,Marketing,Smart | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/04/volvo-puts-twitter-feed-in-youtube-ad.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/04/volvo-puts-twitter-feed-in-youtube-ad.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


So This Is The Future – Volvo Leverages Twitter on Youtube Ad

There certainly has been an explosion of marketing campaigns this year which have used twitter as a key messaging point.

Read the full post

Published on May 27, 2009 at 6:00 am.
Filled under: Advertising,Advertising Artifact,Digital,Smart,So This Is The Future,Social Media,twitter | No Comments |
Signals I’ve Come Across – Week of 04/5/09

Here are some links I’ve retweeted on twitter that were interesting or insightful.

Fast Company on how the number of friends is an indicator of behavior
http://www.fastcompany.com/blog/kit-eaton/technomix/facebook-does-s…

Great little rivalry and media placement of this BMW outdoor ad
http://ow.ly/2L9n

Design portal dedicated to showcasing spartan and clean sites
http://www.minimalsites.com/

Forbes ask Big Spaceship founder Michael Lebowitz to select his top 5 campaigns.  And they are:
http://post.ly/GQb

For the information architects out there, some info porn
http://ow.ly/2ffw

That’s all for today

Published on Apr 15, 2009 at 4:50 am.
Filled under: Cool Find,Found,Interactive,Marketing,twitter | No Comments |

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/03/qapture-1.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 24

Warning: getimagesize(/home/.jazpurr/kubeworks/twofortyeight.com/wp-content/uploads//2009/03/qapture-1.jpg) [function.getimagesize]: failed to open stream: No such file or directory in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 25

Warning: Division by zero in /home/kubeworks/twofortyeight.com/wp-content/themes/grid-a-licious/index.php on line 31


Qapture.net – An Interview with Michael Lebowitz

Michael Lebowitz is the founder and ceo of Big Spaceship, and the mind behind qapture.net.  He was kind enough to take part in a little back and forth focusing on the Big Spaceship’s most recent release.

Read the full post

Published on Mar 30, 2009 at 8:52 am.
Filled under: Experience Candy,Interactive,Marketing,Smart,Social Media,ecosystems,twitter | 1 Comment |